Our new store was closed yesterday due to a fundraiser for United Way.  Apparently closing the store and a big green sign that said "Christmas show at Healthsouth" and the fact that all of our inventory was missing generated interest in the store.  Part of the interest was from other merchants, wondering if we had closed.  Those who drove by last night did not see any inventory & today when their co-workers drove by they commented "everything looks normal."  It has been an interesting 24 hours, even though this wasn't traditional marketing.  Enjoyed the class!

I would like to go over a new form of advertising that we will be trying.  This is in the form of group text informing of a 24 hour sale or a special gift just for coming in.  Also we will be offering a birthday club for our customers to sign up for.  The web site is up but there are only a few items posted, we are still working on that.  We will also be offering classes in jewelry making and painting after Christmas!  Merry Christmas!

Just wanted to touch base on the new boutique.  My business partner and I have been very blessed in this new business.  We've met some great people (including our instructor).  The business is in a prime location & we also have ample space for a widow display.  Social Media and word of mouth have played a crucial role in our success.  Stop in and see us -428 Broad Street, Gadsden, AL  35902.

Well our new boutique has been open for about 10 days, so far so good, customers seen well pleased, and we've made substantial progress in this short length of time.  Facebook is a good tool for advertisement, we've also been busy networking on the community level as well.

My business partner and I had the pleasure of meeting Mr. Brandon White at an event sponsored by the Etowah Chamber of Commerce.  He came by our shop the next day.  If any of you haven't met him, take time to do so.  Mr. White was very encouraging, a very nice man!

The Boho Chic Boutique is doing great.  Facebook and word of mouth have been great advertisement.  We've already established a few regular clientele.  My business partner and I are planning to join the Gadsden Chamber of Commerce, as they offer some great networking benefits for our business.  November 21, from 5 until 9 p.m. is "Downtown Gadsden Girls Night Out."  All merchants will be offering horderves, as well as free gifts,  Hope to see you there.

Well my partner and I officially opened a boutique this week.  I am really excited about this,  everything is falling right into place.  We have had great compliments on the building, the \merchandise, and our 2 showcase windows.  Please feel free to come by & check us out for your holiday shopping needs.  The address is Boho Chic Boutique, 420 Broad St.  Gadsden, AL  35902.

I would like to touch base on the subject of location.  I have entertained the idea of a physical location and that would be great to have, but I could take the money that has to be spent on overhead (rent, utilities, ect.) and invest it in my product line.  I have decided not to do a physical location at this time.  However, I am working on a website with an online catalog and secure payment methods.

I am currently in the process of designing and manufacturing a line of plus size clothing.  As you all know brand is very important, just as the name of a company.  There is a great opportunity in retail in the plus size market.  While we at Bohemian Gypsy do not encourage weight gain or unhealthy eating, we realize that it is important to look and feel good about yourself at any size.  We would like to eventually have a celebrity spokesperson who is plus size, and the everyday customer can relate to.

Just added a few more items to the plus line.  I was doing a little research this weekend, and while I wear a 16, I can sometimes find clothing in the ladies.  Most of the time these styles do not reflect my personality and they cater to an older customer.  Ok back to the research, 2 out of 7 stores had clothing in the plus sizes that I would actually wear. While some of the actual styles were ok, the print on the fabric was terrible (big flowers do not belong across a big butt).   I will defanatley be adding hippie chic plus sizes every week.  I feel there is a market for this need.  Enjoy the pics,  hope to hear from you!

Lovely  Stk# CU  SZS 1X, 2, & 3X $35

 

STK# CUbl/w  SZS 1X,2X,& 3X   $32  (Also available in brown leopard print)

Urban blended w/bell sleeves  SZS  1X. 2X & 3X   $35

Made in USA  SZS 1X, 2X & 3X   $38

The Bohemian Gypsy Chic will be adding a line of plus size fashions this week.  Plus size cool fashions are hard to find, especially if you like the trendier styles.  I personally like the look of Free People, however not only is it out of my price range; they do not carry my size!  This week is for you plus size hippie chics. Hope you like the styles!

Made in USA  1X, 2X & 3X  $45

RIDING BOOT sz 5.5 - 10  $49

GYPSY FRINGE sz 5.5 - 10  $55

Fall is here and we have great looking boots for those cool nights at the ballgame, or by the bonfire! Check out the new pictures of our latest styles

marketing /display

I noticed an empty space for rent that had previously been a clothing and gift boutique.  The business is now closed.  A few doors up there is currently a gift shop that carries clothing, small retro pieces of furniture, and gift items.  While the shop that is closed carried a large amount of inventory, there was very little space to actually display their items, also there was very limited window space for a display.  While the shop that is currently open doesn't have as many items, there is more of a display area.  I think presentation is vital in creating a customer base in any retail business.

Tribal Hooded Cardigan  $60.00  S, M &L  Great for Fall!

 Dress w/bell sleeves  $45.00  (S,M, &L)

Crochet top  $17.99

Poncho - Looks great w/boots and jeans $39.99

Boho Fringed Vest &29.99

Mandala Hippie Chic Top $30.00

The Bohemian Gypsy

I created the Bohemian Gypsy as an accessories and apparel shop.  I was born in the 60's, and I like the hippie chick look, while I also favor the gypsy look (sort of a Stevie Nicks flair).  A mixture of different fashion eras appeal to me.  I had a vintage clothing store in the eighties, it was the only one in the small Alabama town where I live, however I think it was ahead of its time.

In the coming days I will be posting pics of new fall items.  Hope you come back and check it out, it's going to be GROOVY!

August 30th - Just added three new items,  hope you check them out.  Have a blessed Labor Day Weekend!