Thursday, December 11, 2014

Our new store was closed yesterday due to a fundraiser for United Way.  Apparently closing the store and a big green sign that said "Christmas show at Healthsouth" and the fact that all of our inventory was missing generated interest in the store.  Part of the interest was from other merchants, wondering if we had closed.  Those who drove by last night did not see any inventory & today when their co-workers drove by they commented "everything looks normal."  It has been an interesting 24 hours, even though this wasn't traditional marketing.  Enjoyed the class!

Sunday, December 7, 2014

I would like to go over a new form of advertising that we will be trying.  This is in the form of group text informing of a 24 hour sale or a special gift just for coming in.  Also we will be offering a birthday club for our customers to sign up for.  The web site is up but there are only a few items posted, we are still working on that.  We will also be offering classes in jewelry making and painting after Christmas!  Merry Christmas!
Just wanted to touch base on the new boutique.  My business partner and I have been very blessed in this new business.  We've met some great people (including our instructor).  The business is in a prime location & we also have ample space for a widow display.  Social Media and word of mouth have played a crucial role in our success.  Stop in and see us -428 Broad Street, Gadsden, AL  35902.

Sunday, November 23, 2014

Well our new boutique has been open for about 10 days, so far so good, customers seen well pleased, and we've made substantial progress in this short length of time.  Facebook is a good tool for advertisement, we've also been busy networking on the community level as well.

My business partner and I had the pleasure of meeting Mr. Brandon White at an event sponsored by the Etowah Chamber of Commerce.  He came by our shop the next day.  If any of you haven't met him, take time to do so.  Mr. White was very encouraging, a very nice man!

Sunday, November 16, 2014

The Boho Chic Boutique is doing great.  Facebook and word of mouth have been great advertisement.  We've already established a few regular clientele.  My business partner and I are planning to join the Gadsden Chamber of Commerce, as they offer some great networking benefits for our business.  November 21, from 5 until 9 p.m. is "Downtown Gadsden Girls Night Out."  All merchants will be offering horderves, as well as free gifts,  Hope to see you there.

Sunday, November 9, 2014

Well my partner and I officially opened a boutique this week.  I am really excited about this,  everything is falling right into place.  We have had great compliments on the building, the \merchandise, and our 2 showcase windows.  Please feel free to come by & check us out for your holiday shopping needs.  The address is Boho Chic Boutique, 420 Broad St.  Gadsden, AL  35902.

Sunday, November 2, 2014

I would like to touch base on the subject of location.  I have entertained the idea of a physical location and that would be great to have, but I could take the money that has to be spent on overhead (rent, utilities, ect.) and invest it in my product line.  I have decided not to do a physical location at this time.  However, I am working on a website with an online catalog and secure payment methods.